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Finding your way in a complex building or environment is not always an easy nor intuitive task. This is where good wayfinding can make a huge difference. Wayfinding goes far beyond putting up signs and arrows pointing people in the right direction. It refers to the discipline of guiding people through a physical environment and enhancing their understanding and experience of the given space.

Our approach to wayfinding is user-centred but it also draws on principles such as spatial problem solving, study of cognitive processes and behavioural design. Our aim is to design wayfinding systems that not only support the users, but empower them to easily and effectively find their way.

Through research and analysis of a building or environment, we design information and signage systems that facilitate easy navigation for the user, while at the same time minimising the risk of them getting confused or lost. Through a logical information system, we improve the overall user experience and unfold the potential of the given place.

Triagonal’s systematic yet flexible design process is the core of what we do. Our approach to wayfinding does not start with signage or graphic design, but with the user. Exploring the users’ objectives, motivations and behaviour within a given space is key when designing wayfinding solutions. It is essential for us to understand both the users and the environment they navigate in, in order to design effective wayfinding solutions.

Our design process revolves around accommodating the needs of the users and creating value for all stakeholders through analysis, function and design. As a result, we ensure that the solutions are tailored to the specific space and client, rather than being standardised solutions, forced to fit.

We call it the Triagonal way.


Our approach, when designing wayfinding solutions, always starts with the user. Exploring the user’s objectives, motivations and behaviour within a given space is essential. Another fundamental element is assessing how to optimise the overall user experience throughout the entire journey, to the benefit of both our clients and their users.



  • Flow analysis
  • Decision-points / touchpoints


  • User observations
  • Surveys and interviews
  • User journeys
  • Personas


  • Research of new technology
  • Analysis of digital platforms


In close collaboration with our client, we develop wayfinding strategies and systematics for the specific context and the needs of the user. We work iteratively with prototyping in order to design evidence-based wayfinding solutions. With our graphic and industrial design skills, we translate our ideas into visual design.



  • Wayfinding systematics


  • Positioning of information


  • Graphic design
  • Industrial design
  • Prototyping and test


We take part in the entire process, and, together with the client, we follow every step to ensure that our common vision comes to life. We deliver detailed industrial – and graphical design ready for tender, and during the production and installation of the wayfinding elements, we make sure that each graphical element is placed correctly.



  • Technical specifications for tendering
  • Supervision of production and installation


  • Evidence studies
  • Qualitative and quantitative studies











Triagonal conducts a comprehensive analysis to get an understanding of the specific environment which is often very complex. The understanding we obtain does not only include the information elements and the structure of the buildings but also how users move and interact within the environment. A flow analysis is made to help us determine significant touchpoints in the users’ movement patterns. Wayfinding touchpoints function as navigation pointers for the users and are therefore essential in any wayfinding strategy.


Triagonal customises user studies to the specific project. Combining user interaction with observations and interviews provides a deep understanding of both the obvious as well has underlying user needs. When all relevant information has been gathered, user journeys and personas are created. These are essential tools in understanding which changes that need to be made as well as to make the initial drafts for the overall wayfinding strategy.


Based on the knowledge gained from space analysis and user studies, we investigate the potential value of implementing technology to guide or assist the users on their journey. If the client wishes to incorporate a given technology or digitisation in the final solution, we perform an analysis of relevant digital platforms and we make sure that the wayfinding design is aligned. This is essential to provide the users with a seamless experience.


Triagonal creates a clear, simple and consistent visual language that welcomes and guides users, while at the same time represents the brand of the client and compliments the architectural surroundings. The wayfinding strategy is developed based on the field-specific knowledge and experience of which and how much information a user can comprehend at the different steps of the journey.  This site-specific wayfinding strategy includes naming, systematics, graphic design principles, readability and identification information.


Triagonal evaluates the people flow and information in a given location in order to optimise the overall user experience and enable a hassle-free journey. Based on the wayfinding strategy, Triagonal delivers a number of options on how to simplify wayfinding, optimise space utilisation and flows. All these elements highly rely on the positioning of information within the given space. Therefore, we showcase the suggested changes and adjustments to you in the original space as visualisations so you can evaluate and comment.


Triagonal develops detailed industrial and graphic design for any information element, including static, dynamic and interactive signage. Selected signs and signage elements can be prototyped and tested in the environment in order to give the client a more tactile and realistic sense of the final design. Triagonal uses a creative approach when developing the graphic design and is not limited by traditional thoughts of signage design. Triagonal works comprehensively to communicate the information in the clearest possible way.


Technical specifications for tendering are included as well as evaluation of the tenders. Triagonal also provides supervision of the production and installation of the signage design and works closely with the production company in order to secure an efficient production process. Triagonal inspects the final design and implementation of the wayfinding alongside the client to secure that everything follows the planned and agreed upon structure. In this phase, it also becomes clear if any further assistance is needed.


An evaluation of the implemented wayfinding strategy can be conducted from both a client and user perspective. Triagonal performs evidence studies based on both qualitative an quantitive methods. The studies consist of structured before-and-after measurements of user flows, user perception and other parameters related to navigation of the given space. By comparing the before-and-after studies, Triagonal compiles a report of the changes in user behaviour to provide an overview of the effect of the wayfinding.


In collaboration with our strategic partner Compass International Media, we have developed a strategy to coordinate visual information in airports. We call it The WARM Approach, by which all visual parameters are taken into consideration. By coordinating Wayfinding, Architecture, Retail and Media we aim to avoid visual noise, signage clutter and the obstruction of important passenger information.